How to Create a Speaking Plan

As a business, we hear all of the time that clients want to build their reputation through speaking opportunities, but they don't know where to start.

When creating a speaking plan for your company, the main goals should be increasing speaking engagements both quarterly and annually. Our team has created a strategy in order for you to best reach these goals and grow your company's engagement, organically. 

The strategic approach we recommend is such:

  1. Create a prioritized target list
  2. Create a presentation portfolio
  3. Create a “pitch deck” for speaking
  4. Track results

For more information on this approach, here is a simple tool to guide you through the creation and implementation of a speaking plan. 

Click here to download our step-by-step powerpoint.


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