Kathy is a branding, marketing strategy, retail and advertising expert. She brings 20+ years of senior level experience in retail marketing on $Billion brands including Sunglass Hut and LensCrafters.
Kathy is known for using her insight and her ability to process then simplify complex information as the foundation for strategically grounded plans. She believes listening well is the key to understanding customers and unlocking ideas. And, she believes that for both people and businesses, decisions are easy when you know what you value.
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Kathy works to take the mystery out of “marketing”. Her philosophy is that good marketing is simply understanding and articulating what is the special thing you do, for whom, and why should they believe you.
Kathy joined CMO-OnLoan in 2019.