Our Purpose
& Values

Why us? Good question. We believe what you’re doing is important for our region. Your dedication to your employees and our communities creates positive change in families’ lives.

Our Purpose: To build our community by fueling mid-market company growth.

Our Promise: Build your marketing confidence and capability

Our Purpose & Values

Why us? Good question. We believe what you’re doing is important for our region. Your dedication to your employees and our communities creates positive change in families’ lives.

Our Purpose: To build our community by fueling mid-market company growth.

Our Promise: Build your marketing confidence and capability

Three women talking at the office

How We Started

CMO-OnLoan was born from conversations Amy Connor had with mid-market business leaders across Dayton, Cincinnati, and Northern Kentucky. After a decades-long corporate career at The Iams Company, Procter & Gamble, and Luxottica, Amy set out to explore opportunities with local leaders. She was inspired by their passion for their businesses, employees, customers, and communities. Seeing firsthand how this dedication drives business growth and positive change, Amy recognized its importance and knew she wanted to be a part of it.

Many leaders expressed the need for strategic marketing support, but with one common refrain: “I could use your firepower, but I don’t need it every day.” After hearing this several times, Amy identified a unique opportunity to offer her marketing expertise on an “on-loan” basis to help businesses establish a strong marketing foundation. And so, CMO-OnLoan began.

Since then, Amy grew the team with wicked-smart friends she worked with during her corporate tenure. Because her internship at the Iams Company made such a positive impact on her career, Amy and team has included interns in their roster since the beginning.

Today, CMO-OnLoan is proud to serve our community by helping businesses build their marketing confidence and capability.

Three women in a meeting

CMO-OnLoan is powered by a team of marketing professionals with decades of combined business-growing and award-winning work.

What Drives Us

Quite simply, we want to help mid-market companies in the Cincinnati, Dayton and Northern Kentucky area by providing the focus and tactical execution guidance they need to build on their success.

One of the ways we accomplish this is by tapping into a vast network of product, functional, technical, and category experts. With these resources at our fingertips, you can be sure that you will have the right people at the table to meet your unique business needs.

Co-workers conversing